Measurement for app promotion campaigns
Learn how to measure app promotion campaigns on TikTok.
All Activities
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Interactive creative formats
Discover how you can make your ads even more engaging with Branded Effects and Interactive Add-Ons.
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Build your brand
Learn how to guide audiences from awareness to consideration and build lasting brand favorability on TikTok.
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Get set up to run TikTok ads
Discover how TikTok's advertising tools work.
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Intro to lead generation on TikTok
Learn how to generate leads for your business with TikTok ads.
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Start making TikTok videos
Learn how to make TikTok videos yourself using creative best practices.
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Set up a website sales campaign
Learn how to set up and optimize a website conversions campaign on TikTok.
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Set up a Catalog Ads campaign
Learn how to set up and optimize Catalog Ads campaigns on TikTok.
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Avoid TikTok ad policy violations
Learn how to create policy-compliant ads.
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Structure your ad campaign
Find out how to set up a campaign in Ads Manager and choose your advertising objective.
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Make TikTok videos with a creative agency
Learn how to work with a creative agency to make TikTok creatives for your business.
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Brand planning tools
Learn about how to plan TikTok brand campaigns.
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TikTok basics
Learn how to set up your accounts, make content, and get started with TikTok ads.
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Implement data connections on your website
Learn how to measure and optimize website conversion ads using TikTok's data connections.
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Find and engage your community on TikTok
Identify your community on TikTok and create videos that engage them.
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Premium placements for brand awareness
Learn how to make your brand awareness ads stand out with premium ad placements.
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Generate and message leads
Learn how to generate leads for your business and message them on TikTok.
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Intro to brand building on TikTok
Learn how TikTok ads can increase brand awareness and favorability.
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Create a TikTok account for your business
Find out how to create a TikTok account for your business.
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Intro to mobile app promotion on TikTok
Learn how to grow your mobile app on TikTok.
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Make TikTok videos with a creator
Find out how to work with creators to make TikTok ads for your business.
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Intro to TikTok
Discover TikTok and how it can help you grow your business.
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Intro to website sales ads on TikTok
Learn how to use TikTok to drive conversions on your website.
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Implement data connections for website lead generation
Learn how to measure and optimize website lead generation ads on your website.
