Intro to Messaging Ads
Learn how to turn ad impressions into messaging conversations on TikTok.
All Activities
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[Webinar Replay] Travel on TikTok: From bucket lists to bookings
Watch our Travel webinar where we'll we unpack our latest third party research, trends and media planning tips to reach the TikTok travel community. On TikTok, travel inspiration never stops. It's a native part of the daily feed, shaping bucket...
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[Webinar Replay] Take Control of TikTok Performance With Smart+
In this session, we’ll show you how automation paves the way. Smart+ helps marketers navigate TikTok performance by combining AI-powered automation with flexible controls across targeting, budget, placement, and creative. The result: stronger outcomes, proven ROAS, and campaigns you can...
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Episode 17: Quad
Learn how to align with community values, participate in relevant trends, and create content that speaks directly to your viewers.
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Drive vehicle sales with Auto Ads
Everything you need to know to get your dealership set up to promote your inventory on TikTok.
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Add music and sound to your ad
Discover how to choose the right music or sound for your TikTok ads.
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Practice Test A
Check your readiness with a comprehensive practice test that reflects the official exam.
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Episode 15: OU LA LA
Discover what makes these campaigns shine, from creative storytelling to clever strategies, and learn how top brands engage their audience.
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Upper Funnel: Building Brands on TikTok
Why investing in upper funnel campaigns drives long-term growth, and how to make it measurable.
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A Conversation with Ekaterina Samohovets, AIBY
Watch the extended conversation with Ekaterina on performance, creativity, and product growth.
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[Europe] Webinar replays
Browse our recorded webinar sessions with TikTok experts from Europe.
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A Conversation with Maria Khokhlova, VideoAds Specialist at Space307
Watch the extended conversation with Maria on strategy, storytelling, and growing through TikTok.
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Episode 22: Vibe
Discover how sound can take your content to the next level, from trending audio to creating the perfect vibe. Let’s dive into the power of music and effects!
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Episode 1: AHA!
Struggling to define your brand’s unique voice on TikTok? It’s time for your “Aha!” moment! In this video, we’ll guide you through the process of discovering and developing your brand’s point of view.
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[Webinar Replay] Real Profiles, Real Results: Get Ready for TikTok's Account Identity Update
TikTok is evolving how brands show up — making authentic brand identities central to every campaign. In this session, learn how to prepare for the update requiring all ads to run from real TikTok profiles. Discover how to go TikTok...
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A Conversation with Merve Koc, Head of Marketing at Getcontact
Watch the extended conversation with Merve on brand building, performance, and making media count.
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Measurement: Making Every Metric Count
Go beyond basic KPIs to uncover how leading apps approach measurement across the full funnel.
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Creative Diversification: Scaling Content That Connects
Explore how brands and creators consistently produce relevant, high-performing TikTok content at scale.
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Episode 4: Damn!
Let us break down the magic behind trending TikTok challenges, effects, and styles, and how you can use these insights to create your own viral content.
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Episode 24: X
From algorithm secrets to content strategies, find out what's fact and what's fiction when it comes to making your TikToks stand out.
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Episode 3: Symphony Assistant
Symphony Assistant is an all-new AI production tool for brands to generate video content for Tiktok with minimal inputs.
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[Australia & New Zealand] Branding Playbook 2.0: New Growth Through Unlocking Full Funnel
Overview Your brand is competing in a world of shorter attention spans, tougher competition, and fragmented consumer journeys. But growth is still possible if you know how to unlock it. In the latest Branding Playbook 2.0, you'll learn how TikTok...
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Create different iterations of your TikTok ads
Discover how to scale up creative volume by making iterations of your ads.
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A Conversation with Nazli Dagdelen, Senior Marketing Manager at Codeway
Watch the extended conversation with Nazli on creativity, content, and growing with TikTok.
