A Conversation with Anastasia Karlova, Head of Marketing at PlantIn (Genesis)
Watch the extended conversation with Anastasia on performance, creativity, and scaling globally.
All Activities
-
-
Drive vehicle discovery and local demand with Auto Ads
Today’s vehicle buyer is more digital, more research-driven, and more influenced by video than ever before. TikTok has emerged as a leading platform for early vehicle discovery, research, and consideration, playing a critical role well before a shopper visits a...
-
[Europe] TikTok Mini-Games: How to Build, Launch, Monetize and Scale
Overview Discover why TikTok is evolving beyond game discovery into a destination where users can explore and play mini-games directly on the platform, reducing friction and accelerating gameplay. In this webinar, we’ll show how you can easily launch mini-games on...
-
[North America] Run TikTok Ads at Scale: A Deep Dive into Efficiency Tools
Overview Managing high volumes of campaigns shouldn't slow you down. In this webinar, you'll discover the full suite of efficiency tools available on TikTok Ads Manager, and learn how to put them to work in your daily operations. Join TikTok...
-
Get Creative
Discover creatives through trends, case studies, and business insights.
-
Get inspiration for your TikTok ads
Master TikTok audience research to create engaging, community-driven content.
-
A Conversation with Yana Kostuk, User Acquisition Specialist at Headway Inc
Watch the extended conversation with Yana on measurement, user growth, and campaign strategy.
-
Practice Test B
Check your readiness with a comprehensive practice test that reflects the official exam.
-
A Conversation with Yana Efimenko, Creative Marketer at Headway Inc
Watch the extended conversation with Yana on creative excellence and what works on TikTok.
-
Geo Expansion: Growing with Global Ambition
Hear how top app marketers identify, enter, and sustain success in new markets with TikTok.
-
Connect with customers on TikTok direct messages
Learn how to drive deeper engagement with TikTok direct messages.
-
-
Set up an auto ads campaign
This course teaches you how to connect your auto inventory catalog to TikTok, and launch an Auto Ads campaign in TikTok Ads Manager.
-
Get discovered with Search
Learn how to leverage Search Ads to reach high-intent audiences.
-
Create for TikTok
Master how to create high-performing content with creator-led demos of TikTok’s latest creative tools and solutions.
-
TikTok Unpacked
Your go-to video guide for unlocking new TikTok tools through hands-on product walkthroughs and demos.
-
-
Finding the perfect match: How brands and creators collaborate to win
From creativity to conversion — explore how brands and creators are transforming storytelling into strategy. In this episode of POV, we sit down with Caspar Lee, Creator and Co-founder of Influencer, and Simon Morris from Adobe to discuss how...
-
POV
Hear insights from top industry voices where top marketers, creators, and brands share their point of view on the future of marketing.
-
TikTok World 2025
Check out the latest product innovations from TikTok World 2025.
-
Drive vehicle sales with Auto Ads
Everything you need to know to get your dealership set up to promote your inventory on TikTok.
-
[North America] Capturing High-Quality Leads on TikTok with Smart+
Overview High-intent audiences aren’t just browsing on TikTok—they’re actively learning and making real decisions. In this webinar, you’ll learn how to capture and convert these users into high-quality leads using TikTok’s full suite of lead generation solutions. We’ll break down...
-
Creative planning
Learn how to research your audience on TikTok, where to find inspiration for your TikTok videos, and how to develop a creative brief to help collaborators see your creative vision.
-
[Asia-Pacific] TikTok Shop Ads 101: Your Essential Growth Playbook
Overview Getting started on TikTok doesn’t have to be complex — with the right approach, brands can quickly turn discovery into real business results. In this April edition of TikTok Academy, we’ll guide new advertisers through the essentials of launching...
