All Activities

Implement data connections for your mobile app

Get your app set up to measure conversions from TikTok app promotion ads. 

• Duration 5m
• Rating 4.7

Generate and message leads

Learn how to generate leads for your business and message them on TikTok.

• Path
• Rating 5.0

Intro to brand building on TikTok

Learn how TikTok ads can increase brand awareness and favorability.

• Duration 4m
• Rating 4.7

Measurement for website sales campaigns

Learn how to measure performance for TikTok website conversion campaigns.

• Duration 11m
• Rating 4.6

Intro to Catalog Ads

Learn how to use Catalog Ads to dynamically get your products in front of the right people.

• Duration 6m
• Rating 4.2

[Global] TikTok Media Buying Certification Exam Study Session

Join us for a study session for the TikTok Media Buying Certification exam to get prepared to take the exam. We'll cover the following content: TikTok Media Buying Certification exam overview Exam study resources and how to study for the...

• Event

Get set up to run TikTok ads

Discover how TikTok's advertising tools work.

• Duration 15m
• Rating 4.8

Set up a Catalog Ads campaign

Learn how to set up and optimize Catalog Ads campaigns on TikTok. 

• Duration 7m
• Rating 4.8

Build brand awareness

Learn how to increase brand awareness and favorability on TikTok.

• Path
• Rating 4.9

Capture leads with an Instant Form

Learn how to create an Instant Form for lead generation.

• Duration 6m
• Rating 5.0

[Global] TikTok Media Buying Certification Exam Study Session

Join us for a study session for the TikTok Media Buying Certification exam to get prepared to take the exam. We'll cover the following content: TikTok Media Buying Certification exam overview Exam study resources and how to study for the...

• Event

Make TikTok videos with a creator

Find out how to work with creators to make TikTok ads for your business.

• Duration 6m
• Rating 4.6

Set up a website sales campaign

Learn how to set up and optimize a website conversions campaign on TikTok.

• Duration 11m
• Rating 4.8

Promote your videos with Spark Ads

Turn organic TikTok videos into ads with Spark Ads.

• Duration 8m
• Rating 4.7

Implement data connections on your website

Learn how to measure and optimize website conversion ads using TikTok's data connections.

• Duration 10m
• Rating 4.9

Avoid TikTok ad policy violations 

Learn how to create policy-compliant ads.

• Duration 9m
• Rating 4.9

Premium placements for brand awareness

Learn how to make your brand awareness ads stand out with premium ad placements.

• Duration 7m
• Rating 4.5

7 ways to build a brand that thrives on TikTok

In this episode of POV, PepsiCo's Fernando Kahane and PVH's Neri Bastiancich share seven practical moves for marketers who want to win on TikTok: from leaning into trends and creators to rethinking success metrics and unlocking full-funnel growth.

• Rating 5.0

Culture isn't a trend – it's the new growth engine

In this epsiode of POV, Fernando Kahane (PepsiCo UK & Ireland) and Neri Bastiancich (PVH) unpack how CMOs break cultural barriers, champion creator-led storytelling, and prove the value of creativity to the board.

How to Turn 1 Video into 10

In this episode, learn how to turn one video into ten scroll-stopping ads with Symphony Creative Studio.

Get Creative 

Discover creatives through trends, case studies, and business insights.

• Path
• Rating 4.7

Spark Creativity with AI - TikTok Symphony Webinar

TikTok Symphony experts to invite you to discover the new suite of Generative AI solutions to help ideation, production and optimization.

• Video

POVs from the App Summit 2025

Discover the latest insights about the app economy from the App Summit 2025 in Dubai. 

• Path

Measurement for TikTok Search Ads Campaigns

Learn how you can measure the impact of your TikTok Search Ads Campaigns.

• Duration 8m
• Rating 5.0